RARE Forum
RARE Forum
‘Relationship Marketing’
‘Relationship Marketing’
Building enduring trust with your customers
Building enduring trust with your customers
Date tbc 2012
Date tbc 2012
RADA Studios (formerly The Drill Hall), Central London
RADA Studios (formerly The Drill Hall), Central London
10.00am – 6.00pm
10.00am – 6.00pm
Our last event
In November 2011, we successfully held the first RARE Forum which was attended by over 75+ entrepreneurs and small business owners.
A summary of the day has been captured via slides, pictures, sketches and tweets and can be seen at:
The theme on that day was ‘Business is Personal’ and explored issues surrounding understanding your customers, delivering great service, creating a customer centric business, getting the most out of your people, leadership in this new era, working with Gen Y and Z, and what social technology means for the future of business.
Our Next Event Date tbc 2012 and the Theme of the Day
Building on the theme of the previous event and in view of the challenging economic environment, where earning and keeping the trust and recommendations of our customers is paramount to the success of any business, the theme of the upcoming event will be:
‘Relationship Marketing’
‘Relationship Marketing’
Building enduring trust with your customers
Building enduring trust with your customers
Relationship marketing differs from other forms of marketing in that it recognizes the long term value of customer relationships and extends a business’ communication beyond intrusive advertising and sales promotional messages to one that is tailored, personalized and based on long-term value for all parties.
Speakers
Speakers (small business owners, authors and thought leaders) will deliver talks that offer insight and case studies on strategies that are both cost effective and work covering all of and/or elements of the relationship marketing areas:
- Know
- Like
- Trust
- Try
- Buy
- Repeat
- Refer
Location & Date
In November of last year, we found and used a great venue to hold our event. We wanted something that was pretty special and something that was in line with our ‘forum’ approach. Given the success of our November event, we’ve decided to return to the same venue.
Location: RADA Studios (formerly The Drill Hall), 16 Chenies Street, London WC1E 7EX
Date: Date tbc 2012
Timings: 10.00am to 6.00pm
Ticket prices:
£99.00 + VAT (full price)
£75.00 + VAT (early bird up to 3 weeks before)
£50.00 + VAT (super early bird up to 5 weeks before).
Audience
Anticipated attendance – up to 150 delegates.
Predominantly businesses from the greater London and surrounding areas with some businesses expected from further afield because of the unique nature of this project and strategic relationships that we have.
The audience will be made up from a range of professionals and businesses, with job titles including:
- Chief Executive Officer (CEO)
- Managing Director (MD)
- Director
- Marketing Managers
- Human Resource Managers
- Heads of Departments
- etc
Background
RARE Forum is an event that is:
- A place to share ideas, experiences and to discuss and debate the issues of the day;
- Not focused on selling anything (although there is a price to attend);
- Filled with with a number of punchy 20min speaker slots (TED style) centred around a theme;
- Full of facilitated networking and debate;
- Where the output of discussions and answers to Qs posed by speakers will be collated and made available after the event.
RARE Forum is a trading name of RARE Business Limited, UK. – Company Number 07473775. VAT Registration Number: 105 4207 59 © All rights reserved. RARE Business Ltd 2012
